Pay-Per-Click (PPC) advertising allows you to target your customers when they are actively searching for your business and your products. PPC is great way to generate leads and sales. If you aren’t investing in Google AdWords, you are missing out on a platform that can bring conversions to your doorstep. We optimise your AdWords campaign to ensure we are converting your web visitors into buyers and making Pay-Per-Click advertising profitable for your business.
Choosing Whitehat means choosing to work with a company that values long-term solutions for your business above all else. Companies trust us because of our deeply personalised approach to each and every PPC campaign. Our services are specialised for your business, and we treat every business as if it were our own. We’ll work with you to find out what your business needs in order to generate conversions and revenue.
Whitehat Agency focuses on building your PPC Sydney strategy from the ground up. The AdWords management and PPC services we provide are designed to maximise your return on investment. We know that PPC can reach your customers as they move through the online buying process. Whitehat works with you every step of the way to create content that will attract the exact customers you want.
We start by reviewing your website and current PPC campaigns (if applicable) to assess where you’re at and what changes need to made. We’ll check keywords, links, load speed, and more and then deliver a report and what areas need some extra help.
This involves the keywords your target market is using to search for products or services like your own. We look at what keywords you could be using to better appear in search pages, and then help you integrate those keywords throughout your site in the form of relevant content.
When setting up your account, we think about the buyer’s journey. They start searching something general and gradually get more specific. When they are ready to purchase, we bid on more phrases that maximise chances of making the sale.
Our professional copywriters work to ensure that your ads are Google approved, search-engine friendly and answer the needs of your customers. We work to write lively, engaging content that offers genuine solutions to visitors, striking the perfect balance between search engine and human friendly.
Ongoing PPC optimisation will refine and focus the campaign to push the performance boundaries. Attention to detail is the key; A slightly higher click through rate in this Ad group, a slightly lower CPC on this keyword – it all adds up to make a massive difference.
We make sure that tracking on your PPC campaign is setup properly so we have all the data needed to optimise the account and see the most benefits.
MadeComfy, an Airbnb Property Management company, helps you host your home while you are away. You benefit by knowing your home is safe and secure while collecting rental returns. They offer an array of services from marketing the property, guest services, coordinating cleaning, linen change-over and managing the rental process.
After analysing the MadeComfy’s AdWords account, we determined that most of the ad spend budget was allocated on ad groups that weren’t performing well.
Pay-Per-Click advertising works to increase sales and give you a better return on your investment. We will measure and demonstrate your ROI to you, so you know that you’re getting value from your money.
With nearly 400 projects under our belt, we know exactly what we’re doing when it comes to Pay-Per-Click advertising, so you can rest easy knowing you’re in good hands.
We’re ranked as the #1 best Web Design Agency and the #3 best SEO and PPC company in Australia, Whitehat can offer you authoritative solutions.
As a Google friendly, we are up to date with the latest AdWords knowledge, so you can rest easy knowing we’re experts on SEO.
Over 400 Australian businesses, from start-ups to enterprises, turn to us for help. We’re trusted by them because we’ve proven ourselves time and time again, so let us do the same with you.
We’ve been featured in CEO Magazine, radio shows, and other online publications. When you work with Whitehat, you’re working with the best.
Landing page effectiveness
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