It’s no secret that SEO is constantly changing. What worked well last year might not work at all this year. That’s why it’s important to stay up-to-date on the latest ranking factors. In this blog post, we will discuss the top 5 ranking factors for 2022 and how you can start implementing them today!
All these factors are important to keep in mind because it’s what’s working right now, and you want to catch the wave before it goes out.

Core web vital visits

This is a new metric that Google has started to use in order to measure a website’s performance.

Make sure your website loads quickly by doing things like optimizing images, using a content delivery network (CDN), and minifying CSS and JavaScript files.

Mobile-first indexing

With over 60% of searches now coming from mobile devices, it’s no surprise that this ranking factor is becoming more important each year.

To make sure your site is optimized for mobile, start by making sure your design is responsive. You should also focus on improving your page speed since mobile users are often on the go and have less patience than desktop users.

Bounce rate

This measures how long someone spends on your site before leaving. A high bounce rate usually indicates that your content is not relevant to what the user was looking for, or it’s not well-written.

To lower your bounce rate, make sure you’re writing targeted, keyword-rich content. You should also focus on making your site easy to navigate so users can find what they’re looking for quickly and easily.

Domain authority

This is a measure of how well your site will rank in search engine results pages (SERPs). The higher your domain authority, the better chance you have of ranking for competitive keywords.

There are a number of ways to improve your domain authority, but some of the most effective include building quality backlinks and creating great content.

Click-through rate (CTR)

This measures how often people who see your site in the SERPs click on it. A high CTR indicates that your title and meta description are relevant and appealing to users.
To improve your CTR, start by writing catchy titles and descriptions that accurately reflect the content on your page. You should also use rich snippets and structured data to make your listings stand out in the SERPs.

Those are the top five ranking factors for 2022! If you want to stay ahead of the curve, start implementing them today. As always, if you have any questions or need help getting started, feel free to contact us! We’re always happy to help. 🙂

Frequently asked questions

Can I do this myself or do I need help from a professional?

You can do it yourself but if you don’t have the experience, it will take you much longer than hiring an expert.

How much will general SEO services cost me?

The cost will depend on the size of your website and how many pages you need to optimize. However, it can cost anywhere from $1000 – $5000 for a full SEO audit and strategy to be implemented for a month.

When can I expect to see results?

It depends on the competitiveness of your industry and how much work needs to be done. However, most SEO campaigns will take at least three to six months to see results.

If you’re looking for an SEO agency or an SEO Sydney based agency, then we might be who you’re looking for. We have 7+ of experience in the SEO space and have been nominated by Telstra awards as the best SEO company in Australia.

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