Social Media has redefined the way businesses engage with customers.
Social media marketing is an incredible opportunity to build relationships with customers and a crucial part of a well-rounded digital marketing strategy. Increasing your online presence through social media marketing is a cost-effective strategy to increase brand loyalty, improve customer service and gain customer insights through data collection.
Stay Present with Social Media Marketing
Our content creators and social media marketing strategists work collaboratively with clients to understand the tone of the brand and the intended portrayal of their social media posts. It is crucial for a business to stay up to date with the latest trends and technologies and social media marketing platforms are an excellent way to stay present and relevant. It is a cost-effective strategy to increase brand loyalty and awareness as well as the ability to gain customer insights through valuable data.
Facebook is the largest social network making it a valuable marketing tool with 2017 recording 1.4 billion daily active Facebook users. Facebook advertising allows businesses to tailor content sharing to specific target audiences in order to increase traffic to their website and in turn, maximise their ROI.
Instagram has 500 million daily, active users.
We’ll plan and curate your feed to align with your brand and start growing your Instagram audience by targeting potential customers, as well as contacting influences and running campaigns to increase engagement. Social media marketing messages reach 561% more people when shared by people rather than by the brand itself. This is where the role of the ‘influencer’ comes in.
Stay Present with Social Media Marketing
Our Facebook advert for ‘World First’ reduced customer acquisition costs down from $1000 to $120 in 30 days.
Our Facebook ad for ‘Get Fish’ received an ROI of 610% with a 940% increase in conversions.
Increased Instagram followers from 0-1000 in 60 days for our client ‘Reflections Retreat’
Our Instagram social media marketing strategy for ‘Get Fish’ saw an 810% increase in engagement in 60 days.
EXACTLY HOW WE WILL HELP YOU
The Process
Strategise
Building a campaign strategy based on the Ad Spend budget and creating assets for the ads (text, images).
Create
Create campaigns based on the goals set by the strategy – conversions, leads, views, awareness etc.
Optimise
Manage and monitor campaigns – A/B test audiences, ad text and images to optimise ads daily.
Retarget
Set up a Facebook Pixel on the website and Ad to retarget warm leads and existing customers. Measure ROI and conduct monthly reporting.
VALUE-DRIVEN CLIENT RELATIONSHIPS
What Our Clients Say About Us
Whitehat Agency have been an essential digital partner for ORIX Australia. They have uplifted our digital presence and cemented our position as an industry leader. The Whitehat Agency team are an asset to our organisation and we look forward to continuing work with them in the future.
When I first came to Whitehat Agency I wasn’t sure how we would build the brand, develop the website, all the content and go live before Christmas. But I was amazed when I saw the final product. The best part of all, with the ongoing marketing you helped me do over $100k in sales in 6 weeks. Thank you so much.
Our team worked on the branding for one of Australia’s best cricketers, Mitchell Starc, designing a logo that would incorporate his jersey number, number 56, and the initial ‘M’ in an elegant and sleek design.
“Hi Shuey, thank you so much to you and your team on building this strong brand and stunning website.
It looks great !”
